Q&A on JBM’s New EcoView Product Line with Jessica Black, Director of Sales
Q: Sustainability is everywhere right now. What are some of the most common eco-packaging questions you hear from your customers? A: It’s an exciting time to be in our business! We hear from people at so many different points along their sustainability journey. Many people want to know what sustainability means when it comes to […]
Designing Packaging for the Circular Economy
What is a Circular Economy? In our existing economy, we take natural resources from the earth, create products and throw them away as waste. The waste travels from our trashcan and ultimately ends up in a landfill or in the environment. It’s a linear process that has a definitive start and end point. It’s what […]
EcoView: A Window to Customer-Driven Innovation
Like many good things, it started with a seed. More specifically, a seed packet. Looking to help buyers connect with their products on retail shelves, a customer came to us with the challenge of creating a small window inside their retail seed packets. They felt this unique feature would help them stand out on the […]
Honor Garden Recognizes Veterans at JBM and Beyond
In its second year, JBM’s Honor Garden program provided a stunning visual display honoring those who served on Veterans Day. A “garden” of over 300 flags greeted visitors and team members working at JBM’s headquarters in Lebanon, Ohio. With more than 30 team members participating in the program this year, more than $1700 was raised […]
4 Misconceptions About Windowed Packaging
Looking for a unique way to connect with your customer through packaging? Windows offer a sneak peek at your product and can even allow your customer to touch and feel it without opening the packaging. This feature creates curiosity and quickly develops a positive impression of your brand. It creates a premium look that puts […]
7 Things to Consider When Starting a Fair Chance Program
If you’re familiar with JBM, you know that our company is passionate about creating better solutions, better lives, and a better world. We are continually looking for ways to further impact the lives in our community in a deeper and more lasting way. Core to our business is our second chance (or reentry) program, known […]
Is Your Packaging Creating a Good First Impression?
According to eMarketer, retail e-commerce sales will continue to grow by double digits following a major shift in 2022 to online retail. By 2023, online sales are projected to total $6.2 trillion, up from $3.4 trillion in 2019. This means that for almost any brand, one of the first customer touch points is through your packaging. […]
5 Strategic Ways to Incorporate Color in Your Paper Packaging
You’ve likely heard the phrase, “a picture is worth a thousand words.” That’s because 65 percent of us are visual learners, according to the Social Science Research Network. Seeing a visual helps us quickly download the information presented. This couldn’t be more critical today as your customers are bombarded with more than 5,000+ ads and brand […]
7 Questions To Better Understand Your Packaging’s Environmental Impact
In the May 2010 issue of the Harvard Business Review, authors David Rubin and Daniel Esty published “The Sustainability Imperative,” in which they identified sustainability as an emerging mega trend. More than a decade later, their predictions have proven accurate—today, a Google search of the term “sustainability” reveals approximately 2.45 billion results and searches around the […]
JBM’s Fair Chance Program: Meet Nikki Keeton
Born and raised in Xenia, Ohio, Nikki Keeton is a mother of five kids—Slade, Lileigh, Kane, Khloe and Kolton. After a series of decisions led her into incarceration, Nikki made a commitment to build a better life for herself upon her release from Ohio Reformatory for Women in Marysville, Ohio. Having previously worked with Alzheimer’s […]
